I’ve seen some interesting uses of Phocas in managing and promoting campaigns. As it’s Black Friday I thought I’d share how one client has pushed Phocas out to some of their Customers to help generate interest & sales with a special promotion.
Having identified a wide product range that can be discounted the client has given their customers, that hold Consignment Stock, access to a Dashboard. The Dashboard shows the items that that retailer holds and suggested pricing at 50% of SRP and also a SRP to achieve a minimum margin of 15%. The Dashboard has selection widgets (not shown below), allowing them to narrow the product range by Brand, Group or by stock quantity, amongst others…
How has Phocas been utilised for other Black Friday promotions and offers?
